Book Advertising Using BookBub Ads
Karen Strauss Published on: 31/01/2025
Book advertising is definitely a more tricky tool available to authors to promote their books. It is vital to use strategically
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Karen Strauss
Knowing Your Audience
Karen Strauss Published on: 31/01/2024
New Blog Post Description
AuthorsBook IndustryBooksBook SalesHybrid PublishingIndie AuthorInternet MarketingMarketingSelf PublishingSEO
Goodreads for Authors
Karen Strauss Published on: 21/03/2019
Goodreads for authors can be kind of tricky, especially if you haven’t dealt with Goodreads before. This social media platform has been really improved...
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Start An Email Newsletter
Karen Strauss Published on: 14/03/2019
Email has been a important marketing technique that has stuck around despite the new ways to communicate. An email newsletter...
Internet MarketingBook MarketingAuthor Website
CEO James Daunt calls Barnes and Noble Bookstores “Crucifyingly Boring”
Barnes and Noble’s new CEO James Daunt had a lot to say about his company in a speech he gave at the FutureBook Conference in London on November 25th. Not mincing words, he called out the chain for having “the most crucifying boring stores.” Daunt has laid out a plan
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Be Confident in Your Message
The world of publishing has changed a lot over the past several years. Prospective authors have started to shift away from traditional publishing to explore self-publishing alternatives that give them more agency over their story. Self-publishing and hybrid publishing are no longer the niche categories that they used to be.
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