Create an Effective Tip Sheet

Every book needs an informative 'Tip Sheet' - a sales tool that assists reps selling your book in highlighting to buyers the best selling points of each title. The most effective tip sheets include the information below: (* = mandatory info)

  • Cover Image

  • Title *

  • Subtitle

  • Author *

  • ISBN * (13 digit number)

  • Price *

  • Binding * (hardcover, paperback, CD, DVD)

  • Page count

  • Publisher * (including when you're the publisher)

  • Imprint

  • Publication Date *

  • Description *

  • Author Bio *

  • Author Hometown * (city, state, country)

  • Size (inches x inches)

  • Series Information

  • Target Market/Audience

  • First Print Run

  • Excerpt

  • Publisher Comparative Titles * title and author, 13 Digit ISBN

  • Endorsements

  • Casepack Quantity (how many fit in shipping box)

  • USPs - unique selling points

  • Marketing Strategy

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